Bette Hochberger, CPA, CGMA

Bette Hochberger, CPA, CGMA

About Bette Hochberger, CPA, CGMA

Bette is the founder of the firm that bears her name. After launching her career in private accounting with technology startups and nonprofits in Boston and Miami, she transitioned to Public Accounting at large regional firms. She founded her firm so she could focus on the needs of small business owners instead of chasing billable hours with large corporations.

Getting to Yes

By |2020-12-01T03:28:49-05:00April 24th, 2020|Categories: Business Book Club|Tags: , |

Principled negotiation is defined by people, interests, options, and criteria. Negotiation interests include substance and relationships. Separate the people from the problem. Make sure everyone's interests are aligned. Invent multiple options agreeable to both sides. Measure results on objective criteria. Learn to use negotiation jugitsu.

Three Complementary Businesses I Work With Frequently

By |2021-03-03T21:51:16-05:00March 18th, 2020|Categories: Quickies with Bette|Tags: |

In "Three Complementary Businesses I Work With Frequently," you can learn about the business owners that network with me. For business owners, I hope this helps you think about networking. If you are one of these three businesses, you should schedule a call with me, and we should see how we can work together.

Balance working ON and IN my business.

By |2021-03-02T12:00:26-05:00January 25th, 2020|Categories: Quickies with Bette|Tags: , , , |

Check out how I balance working on my business with working in my business. I wanted to talk about how I balance working on my business with working in my business. And for me, the easiest way I found to make sure that I'm consistently working on my business is I had to pick a day of the week and say, this is my day. It's not a client day, it's not a billable working day, it's a work on the business day, and for me, that day is Friday.

Influence – Video

By |2021-03-02T14:05:49-05:00March 27th, 2019|Categories: Business Book Club|Tags: |

There are six weapons of influence: reciprocation, commitment and consistency, social proof, liking, authority, and scarcity. Reciprocity is when you receive something and feel you have to give something back. Commitment and consistency are associated with personal and intellectual strengths. Social proof is how we take behavior cues from others. People prefer to say yes to someone they know and like. Authority can trigger compliance is others. Scarcity can increase the perceived value of something.

The 4-Hour Workweek

By |2020-12-01T19:19:38-05:00January 31st, 2019|Categories: Business Book Club|Tags: , , , |

Liberate yourself from your 9-5 job and join the new rich. Utilize DEAL strategies- D for definition, E for elimination, A for automation, and L for liberation. Intead of retiring when you are past your physical and most capable years of your life, take mini retirements throughout.

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