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Other Perspectives

Blog posts and articles by other members of Bette Hochberger’s extended family, including employees, advisors, and business associates. If you have a video or article you think would be beneficial to our clients and followers, send Bette and email and we’ll review an opportunity to put information out there.

In addition to guest articles on tax and finance topics, we will cover a variety of areas of interest to visitors of our site. Topics include South Florida Business climate, changes in the business ecosystem, developing business tracking metrics, and the use of social media to enhance your business.

Facebook Changes Name to Meta

By |2021-10-29T15:36:57-04:00October 29th, 2021|Categories: Other Perspectives|Tags: , , |

Facebook has officially changed its company's name to Meta, short for Metaverse. Now, don't worry, the app "Facebook" will still be called Facebook; along with Messenger, Instagram, and WhatsApp, the only change is the brand but is this signaling a more significant change for Meta? Let's find out with this week's social media round-up. 

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Florida Moving on Twitter

By |2021-10-22T13:49:52-04:00October 22nd, 2021|Categories: Other Perspectives|Tags: , , , , |

Bette has been receiving numerous calls from business owners wanting to move their domiciles to Florida, so I figured I would do part two of my original "Why Are People Moving to Florida?" blog post. Let's take a look at the latest and greatest tweets under "moving to Florida" on this week's social media round-up.

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#VenmoMe is Tax Deductible

By |2021-08-19T18:54:48-04:00August 19th, 2021|Categories: Other Perspectives|Tags: , , |

We have all seen giveaways from brands; you might wonder why brands do this or how they can afford it. The truth is brands can do this because it is tax-deductible, meaning they get their money back when tax season rolls around. Brands also do this because it is excellent advertising; I mean, who doesn't like free stuff? This brings us to our topic: #VenmoMe.

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Bad Luck or Bad Financial Planning?

By |2021-08-12T16:58:10-04:00August 12th, 2021|Categories: Other Perspectives|Tags: , , , , , |

Tomorrow is Friday the 13th, and considering the holiday's superstitious history, I wanted to share some tips from Twitter about avoiding bad luck with finances and taxes. This article is a different kind of Social Media Round-up, but I decided that there is no better day than Friday the 13th to try something new because if it flops, I will blame it on bad luck. I find this mindset funny because I think much of "bad luck" is actually just bad planning, and I hope this Twitter commentary can help us all avoid the pitfalls of poor finances and poor tax planning. Let's get started. 

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Rihanna Is a Billionaire

By |2021-08-06T17:15:42-04:00August 6th, 2021|Categories: Other Perspectives|Tags: , , , , , |

Entrepreneur and businesswoman aren't the first words I think of when I imagine the pop star, Rihanna, however all that is about to change because, according to Forbes, she is now a billionaire. You can find Rihanna trending on Twitter with the hashtag #SelfMadeWomen along with many opinions about her new status. This trending hashtag is what I want to share with you on this week's social media round-up.

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Is the Internet Broken?

By |2021-07-22T14:49:25-04:00July 22nd, 2021|Categories: Other Perspectives|Tags: , , , |

It's the end of the world as we know it, just kidding. A glitch in our internet infrastructure has caused many to panic, but I'm here to clear up any confusion about why this happened and discuss what Twitter is saying about it in this social media round-up.

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Movie Revenue Post Pandemic

By |2021-07-12T17:49:28-04:00July 12th, 2021|Categories: Other Perspectives|Tags: , , , , |

Slowly movie theaters have been opening back up thanks to the Covid-19 vaccine. Furthermore, the pandemic has made it hard to gauge whether or not movies as we once knew them will return. So I decided to take a look at Twitter and assess the number of people going to the theaters versus the number of people using Primier Access to watch the new Marvel movie called Black Widow and make a prediction about the future of movie theaters and at-home streaming. 

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#DearIntern & Twitter

By |2021-08-09T16:23:46-04:00June 25th, 2021|Categories: Other Perspectives|Tags: , , , , |

Dear Intern is trending on Twitter, and for those who don't know, people are using it as an opportunity to share the embarrassing mistakes they've made while at work. Concerning the sheer amount of business books we've read at book club that emphasizes the importance of creating and learning from mistakes, I figured I'd share some of these tweets with you all. So let's take a look at this Social Media Round-Up.

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Work-Life Balance & Twitter

By |2021-06-11T20:46:32-04:00June 11th, 2021|Categories: Other Perspectives|Tags: , , , , , |

Work-Life Balance has generated quite a bit of buzz. It seems that the younger generation is throwing away the capitalistic mantra of “No Days Off!” and recycling it into "PLEASE, take days off for your health. As a member of Gen-Z, I agree that self-care should come first, not your job. However, I also recognize that self-care should not be an excuse for underdelivering at said job. I figured I would look at what Twitter is saying about Work-Life Balance and share it with you for this week's social media round-up.

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Is Florida Covid-Free?

By |2021-06-04T21:27:20-04:00June 4th, 2021|Categories: Other Perspectives|Tags: , , , , |

Is Florida "Covid-Free?" No, but people are sure acting like it. Florida is opening back up, and according to usafacts.org, 39% of Florida's population is COVID-19 vaccinated. I have noticed that most businesses in Florida don't require masks (as long as you're fully vaccinated). I figured that I'd take a look at what Twitter is saying about Florida's Covid-free future.

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Miami Tech & Twitter

By |2022-12-19T11:56:54-05:00May 14th, 2021|Categories: Other Perspectives|Tags: , |

Miami Tech is pretty new on the scene, so if you haven't heard about it, let me introduce you to it through Twitter. We've talked about why people are moving to Florida in a recent social media round-up, but we have yet to talk about Miami Tech. From my understanding, Miami Tech is a brand for all the tech people and tech startups located in Miami. There's been an influx of tech-related businesses to south Florida, and people are starting to notice, calling Miami Tech the new silicon valley.

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