We are here to help our clients achieve their dreams. A diverse team of individuals, we work together to deliver top notch advices and results for our clients. As trusted financial advisors to our select clientele, it is important to bring a well-rounded set of perspectives to every engagement.

Bette Hochberger

Founder, Managing Director

Bette is the founder of the firm that bears her name. After launching her career in private accounting with technology startups and nonprofits in Boston and Miami, she transitioned to Public Accounting at large regional firms. She founded her firm so she could focus on the needs of small business owners instead of chasing billable hours with large corporations.

Jordan Guthrie

Director of Client Success

Meet Jordan, our dedicated Director of Client Success based in Indianapolis. She graduated from FAU and is currently attending Ball State. With a robust background in healthcare and social media, Jordan has seamlessly transitioned into her role, where she excels in ensuring client satisfaction and fostering strong relationships. Her passion lies in crafting innovative strategies that drive success for both clients and the company alike. Outside of work, Jordan enjoys singing, embroidery, and spending time with her furry companions.

Marilena Pappas

Tax & Accounting Associate

Marilena is a dedicated Client Accounting & Tax Associate known for her attention to detail and analytical approach. With experience in fintech, SaaS, real estate, and accounting, she specializes in reconciliations, financial reporting, and operational support tailored to each client’s needs. She holds a Bachelor’s degree from the University of Florida, is fluent in English, Greek, and Spanish, and is currently pursuing her CPA license. Outside of work, Marilena enjoys creating abstract art and exploring music, while her background as a competitive gymnast has shaped her resilience, focus, and determination.

Nick Giannavola

Tax Accountant

Nick is a dedicated Tax Accountant based in New York with a Master’s degree and QuickBooks Certification. He brings a strong attention to detail and a passion for helping clients navigate complex tax regulations, providing reliable guidance and support. Nick is currently studying for his CPA, further strengthening his expertise and commitment to the profession. Outside of work, he enjoys watching baseball and staying connected to his favorite teams.

Yaylin Martinez, MBA

Head of Operations

Yaylin is an accomplished operations leader who combines business insight with a passion for building organizations that scale. With an MBA from the University of Miami, she has a strong track record of driving growth through operational efficiency, strategic planning, and people-focused leadership. Her approach balances structure with innovation, streamlining processes while empowering teams to excel. Dedicated to creating lasting impact, Yaylin ensures that the organization operates with clarity, agility, and a vision for sustainable success.

Alex Hochberger

COO, CMO, MBA

Alex has worked in every facet of the consumer and business Internet across his 20 year career. Having sold two startups, he advises Startup Companies in strategy and marketing, both here as CTIO at Z9 Ventures.

Success doesn’t just find you. You have to go out and get it.

Your Success is Our Success!