Profit First CPA Firm

Profit First, developed by Mike Michalowicz, is an innovative yet straightforward approach to managing business finances. Unlike traditional GAAP accounting, which can be complex and focus attention on the wrong areas, Profit First prioritizes cash flow and business growth. As a Certified Profit First CPA Firm, we integrate this system with your traditional accounting needs.

The Profit First system adapts personal finance principles to small businesses, similar to Dave Ramsey’s approach that finance is 80% behavior, 20% math. It helps you allocate cash effectively, ensuring you pay yourself, cover expenses, and drive profitability—often leading to a 200% profit increase within 18-24 months.

Profit First involves more frequent transactions, so maintaining diligent financial records is key. Instead of one large annual accounting bill, our Profit First clients opt for monthly services, either through us or a partner Profit First firm. This ensures consistent, predictable costs while covering all your accounting and financial needs.

For Controller Clients, we regularly review your business’s profitability and Profit First implementation. These reviews help identify potential tax issues early and keep your business on track for growth.

Our Profit First programs are focused on owner-operated businesses that have achieved some stability but are struggling to grow and provide the owners a consistent income. Our entry level Starter Package helps the smallest firms get control of their finances, but most Profit First clients utilize our Controller services to maintain stronger financial controls. Once your firm has managers that make financial decisions, our Fractional CFO package make more sense. Fractional Controller service gets you an outsourced accounting department for your business, while Fractional CFO offers you a modern KPI-driven finance department.

We utilize and support Profit First to help companies grow from owner-operator, where you have created a job, to owner-manager, with a real time and the freedom that comes from there.

While Profit First itself is straightforward, many clients find it goes faster and more successful with outside expertise – we did it here when we implemented it in our firm, and it helped us double our business over 24 months. If finances don’t come natural to you, or you find yourself procrastinating on financial matters, you’re not alone, you’re pretty normal, and you’ll benefit from having a Profit First Professional in your corner.

As a CPA firm and a certified Profit First Professional organization, we help you bring the concepts of Profit First into your organization while maintaining all the compliance that you count on your CPA firm to do for you. For those whose challenges are implementation and some of the issues regarding the psychology of money, we refer you to specialist Profit First Professionals to help you implement.

This focus on profitability means you take more out of your business. Any accountant can do your taxes and reconcile your books. Profit First bookkeepers can help you implement some of the cash management techniques. But bringing in a Profit First CPA lets you reap the benefits of the synergies of developing KPIs that maximize profitability and cash flow, keeping in compliance with the tax code, and having a single source of financial advice.

Profit First Professionals